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Privacy Policy

Privacy Policy

We make every effort to ensure that we protect and respect the confidentiality of your personal data by implementing the necessary measures provided for in the rules and regulations in force on data protection, including General Regulation (EU) 2016/679 on data protection ("RGPD" ).

This chapter has the role of informing you about the personal data that we collect from you or that you communicate to us through this website, as well as how we will process this data.

6.1. According to the norms and regulations in force regarding data protection (“RGPD”) - personal data are defined as any information regarding an identified or identifiable natural person. In principle, it represents personal data, which Micro-Image Company also considers: name and surname of the natural person, domicile, email address, CNP, telephone number, customer codes / attribute of the registered account, AWB identification code for delivery the ordered product etc.

6.1.1. Your personal data that Micro Image collects and processes are: name and surname of the person, address (postal address for delivery), email address, telephone number, customer identification codes / online identifier, billing data (in case completion of an order), voice, bank information (in case of making a return / payment refund), social media account.

We do not collect or otherwise process sensitive data, as defined in the General Data Protection Regulation (abbreviated RGPD) into special categories of personal data. We also do not want to collect or process data on minors under the age of 18.

6.1.2. Therefore, according to “RGPD”, there are personal data operators (“Operators”) - (i) Micro Image SA Company, a Romanian company with legal personality, based in Bucharest, and / or (ii) Micro-Image Logistic SRL Company, Romanian company with legal personality, headquartered in Bucharest., both having the obligation according to the national norms and of the EU Regulation 679/2016 (RGPD) to manage in safe conditions and only for the specified purposes, your personal data. This data was collected / processed / etc.

6.1.3. The company informs that the enumeration within art. 6.1 and the following is purely exemplary and that in relation to the service employed by the client, the subscriber collects only those minimum personal data necessary to fulfill the purposes / activities performed by Micro-Image.

6.2. In the process of operating this website, Micro Image Company collects certain information ("personal data") regarding individuals identified or who can identify individuals, data provided by users of this website, by voluntarily expressing consent, in directly (eg name, surname, postal address, e-mail address, telephone number) or indirectly (eg IP address, use of UUIDS (unique identifiers provided by social logins).

6.3. The purposes of the processing of personal data provided by a "Member" or a "Micro-Image Customer", considered and pursued by the company Micro Image are the following:

  • order and return processing;
  • maintaining the relationship with the contractual partners for accounting purposes;
  • optimization of marketing activity;
  • solving requests regarding the fulfillment of an order
  • marketing communications;
  • account administration within the Micro-Image platform;
  • statistical purposes
  • feedback provided to services provided by Micro Image.

6.4. Compania Micro-Image colecteaza, prelucreaza si administreaza datele tale personale in conformitate cu normele si reglementarile “RGPD” pentru urmatoarele perioade de timp: (i) in conformitate cu prevederile codului civil privind institutia juridica a prescriptiei, precum si a conditiilor contractuale asumate prin acceptarea termenilor si conditiilor, datele personale colectate sunt arhivate/pastrate de Companie pe o perioada de 3 ani de la incetarea contractului (pentru situatia livrarilor si neintervenirii solicitarilor de retur); (ii) datele personale colectate sunt arhivate/pastrate de Companie pe o perioada de 3 ani si/sau Client si-a exprimat de la data intervenirii ultimului retur aferent contului.

It is also good to know that we can process personal data to inform you about products and services, promotional offers or to subscribe to the newsletter. As a general rule, this personal data will be processed for direct marketing purposes only with your consent and by using the communication channels (email, sms, etc.) that you indicated at the time of consent. In these conditions it is important to know that we will use your consent expressed for marketing purposes until its withdrawal, there is the possibility of withdrawing this type of consent at any time.

The Micro-Image customer, by transmitting personal data, declares and unconditionally accepts that his personal data is part, to be archived in the owner's database, thus expressing an express and unequivocal agreement that his personal data be stored, used and processed according to the purposes specified in point 6.3.

6.5. Micro-Image informs you that the processing represents: any operation / set of operations on this data (with or without the use of automated means), respectively collection, registration, organization, structuring, storage, adaptation, modification, extraction, consultation, use, dissemination, making available, aligning, combining, restricting, deleting, destroying, etc. (these operations are indicated by way of example in the Regulation, the notion of processing representing any kind of operation in connection with personal data).

6.6. At territorial level, the provisions of the regulation apply to the processing carried out by an operator or proxy based in the EU, to the processing of personal data of persons in the EU, carried out by an operator or proxy not established in the EU, if: goods or services are offered to people in the EU or the behavior of people in the EU is monitored.

Micro-Image company is a personal data operator according to the norms and regulations in force, including RGPD.

6.7. The company informs you that in relation to the activity / service chosen by the customer, respectively the purpose of collecting personal data, Micro-Image may transmit your data to group companies, third parties or authorities, to fulfill the purposes based on processing activities. According to the “RGPD” Regulation, we inform you that we may transmit or offer access to certain personal data concerning you, to the following categories of recipients:

  • group companies for order management;
  • commercial partners for the provision of the ordered products / services
  • courier service providers;
  • payment / banking service providers;
  • accounting service providers, for keeping accounting records by external proxy;
  • other companies with which we can develop joint programs for offering our goods and services on the market;
  • public authorities.

We assure you that we will make every effort that the proxy and / or third party contractor provides sufficient guarantees to implement adequate technical and organizational measures so that the procedures meet the requirements of legal norms and regulations, including RGDP and ensure the protection of the rights of the data subject ( individual client / member Micro-Image).

6.8. The basis for which we process this personal data and manage this data collected may be in relation to the purpose of data processing your consent, given when creating the online account and its validation, by requesting to become a customer / member in the Micro-Image community. At the same time, the basis is a legal and / or contractual one, based on the contract / commercial relationship that arose between you, the customer and the Micro-Image company / companies, by placing the order and making payments for the ordered products, by making returns of non-compliant products. and / or refused, etc., but also a legitimate basis necessary and indispensable for the development of the commercial and economic activities of the Micro-Image company also provided by the Regulation. We will process your personal data to improve and take protective measures,

6.9. We also want you to be fully informed and we understand to present to you the Principles established by the EU Regulation 679/2016 and the User Rights regarding personal data.

6.10. The European regulation in the field of personal data protection regulates a number of 6 principles to be observed by the operator (Micro-Image company) when processing personal data:

  1. The principle of legality, equity (fairness) and transparency. According to this principle, the company must ensure (1) that the data processing must be performed only in compliance with legal provisions, any other processing will be considered illegal, (2) that it processes the data only in the ways that the person concerned - would reasonably expect (3) that the processing must be transparent, ie the operator to convey to the subjects clearly and openly how he intends to use personal data.
  2. The principle of limiting the purpose for which the data are collected. Our company respects this principle by undertaking to collect / process personal data only for the purpose determined and transmitted to the person.
  3. The principle of minimizing the processed data. Our company respects this principle by collecting / processing only those data minimum necessary for the operations, adopting norms to ensure that it will not collect unnecessary data in relation to the commercial operation.
  4. The principle of accuracy, current data. Our company will collect / process from its customers only accurate and current data.
  5. The principle of storing data for a period necessary to fulfill the purposes for which they are processed. Our company respects the principle regulated by the European regulation, archiving / keeping your data only for the period of time necessary to fulfill the purposes.
  6. The principle of integrity and confidentiality. Our company has implemented all security measures and has set at the level of its own departments rules designed to ensure security against unauthorized and illegal processing and against accidental data loss, destruction or damage.

6.11. The European regulation stated that individuals (customers / members of Micro-Image) enjoy 8 (eight) rights, as follows:

  1. a) The right to information (art. 13, art. 14). Please note that in the introductory part of the document "terms and conditions", as well as through this chapter, information is presented about: the identity and contact details of the operator and his representative; contact details of the data protection officer; the purpose of the processing and the legal basis; recipients or categories of recipients; information on data transfer to a third country; adequate guarantees; storage period; his rights; the right to file a complaint; possible consequences of data provision; the existence of an automated decision-making process.
  2. b) The right to access (art. 15). The right of access of persons is respected by the Company and concerns the following: confirmation regarding the data processing; access to processed data; providing a copy of personal data, which are subject to processing; obtaining additional information (for a reasonable fee); remote access through a system that allows the data to be viewed by the data subject; checking the identity of the person requesting information.
  3. c) The right to rectification (art. 16, art. 19). The right of access of persons is respected by the Company and concerns: the rectification of indexed data; data completion.
  4. d) The right of cancellation (art. 17, art. 19). The company respects the right of cancellation exercised by natural persons only in the conditions in which this right is exercised in a motivated / substantiated manner:
  1. Reasons: data is no longer needed; withdrawal of consent; opposition; illegal processing. Also, by creating the Account, each Member or Client has agreed that Micro Image will transmit its personal data to the contractual partners to a legal obligation imposed by European Union or domestic law; providing services to a child, if the legal conditions are not met;
  2. The right cannot be exercised and implicitly respected if the processing is necessary for: the right to free expression and information; compliance with a legal obligation; execution of a task in the public interest; in the field of health; archiving; scientific or historical research; statistical purposes; finding, exercising or defending a right in court.
  1. e) The right to restriction (art. 18, art. 19). The Regulation confers this right on persons, and may be exercised as follows:
  1. Cases: contesting data accuracy; illegal processing; data is no longer needed;
  2. The operator can only store the data;
  3. Any processing of restricted data requires the consent of the data subject;
  4. The operator shall communicate to all recipients the rectification, deletion or restriction of the data.
  1. f) The right to portability (art. 20). According to the provisions of the regulation, the Company respects the right of persons to request the porting of their own data, in a simple, easy to read format and to transmit them to another operator chosen by the person exercising his right.
  2. g) The right to opposition (to cease the processing activity - art. 21), can be exercised only for the following purposes: direct marketing; research, scientific, historical, statistical; fulfilling a task in the public interest, exercising public authority; the legitimate interests of the operator or a third party.
  3. h) The right not to be evaluated by automatic profiling (art. 22) implies:
  1. The illicit character of creating profiles regardless of the purpose: evaluating the capacity and quality of employees' work; awarding scoring - points;
  2. Exception: the existence of the person's consent.

It is good to know that you can also contact the Data Protection Officer at Micro-Image at the email address: We assure you that we will make every effort to respond promptly to your requests and to provide you with the details you need!

We also inform you that you have the right to submit a complaint to the supervisory authority regarding the processing of your personal data. In Romania, the contact details of the supervisory authority for data protection are the following:

National Authority for the Supervision of Personal Data Processing. B-dul G-ral. Gheorghe Magheru, no. 28-30, Sector 1, postal code 010336, Bucharest, Romania, Telephone: +40.318.059.211 or +40.318.059.212; E-mail:

may be exercised for all the above actions, especially when the data are incomplete or inaccurate; (ii) anonymisation of personal data, (iii) notification to third parties to whom the data have been submitted / disclosed, provided that such notification does not involve a disproportionate effort to the legitimate interest that could be harmed, respectively for ( iv) the cessation of the processing of his personal data insofar as this is possible according to the purpose of the processing. As an Operator, we inform you that we will immediately stop processing personal data if the purpose for which we collected them has ceased. provided that such notification does not imply a disproportionate effort towards the legitimate interest that could be harmed, respectively for (iv) the cessation of the processing of his personal data insofar as this is possible according to the purpose of the processing. As an Operator, we inform you that we will immediately stop processing personal data if the purpose for which we collected them has ceased. provided that such notification does not imply a disproportionate effort towards the legitimate interest that could be harmed, respectively for (iv) the cessation of the processing of his personal data insofar as this is possible according to the purpose of the processing. As an Operator, we inform you that we will immediately stop processing personal data if the purpose for which we collected them has ceased.